Tag Archives: tips

Increase ROI with VDP

Posted on January 25, 2011 by Chase Stockton

I know what you’re thinking…ROI…VDP…that’s a lot of acronyms. No problem at all. Just take a deep breath and we’ll break it down for you. VDP stands for variable data printing and delivers one of the most precise targeting messages … Continue reading →

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What is a QR code?

Posted on December 28, 2010 by Chase Stockton

Wikipedia defines a QR Code as “a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. The code consists of black modules arranged in a square pattern on a white background. The information … Continue reading →

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Print Procurement 101

Posted on October 14, 2010 by Chase Stockton

Print procurement is a term used to describe the management of printing and print related costs. Print procurement allows you access to the lowest price per printed piece, consistency or quality and color and next day delivery among many other … Continue reading →

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